Monthly Archives: February 2010

T.O.W 7

What advice would you offer to a student who is working on a resume or preparing for a job interview? Be sure to share links to three or more sites / blog posts that would be helpful for a PR … Continue reading

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T.O.W 7

My Week of Twitter This is my second time using Twitter for class, and I must say the second time around I liked it a lot better. The first time I wasn’t sure what on earth I was doing.  I … Continue reading

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T.O.W Week 6

I wasn’t sure what newsworthy actually meant, so I decided to look it up. Merriam-Webster dictionary defines newsworthy as anything ” interesting enough to the general public to warrant reporting.”  I think when most people hear the word “newsworthy” they … Continue reading

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T.O.W. Week 6

When I was asked do I think it’s more beneficial for a new PR practitioner to begin his/her career in a PR department or in a PR firm? And what are the advantages and disadvantages of each? I think the … Continue reading

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Chapter 4 Notes

Public Relations Strategies and Tactics by Dennis L. Wilcox Chapter 4 Notes The first corporate public relations department was created in 1889 by George Westinghouse. Public Relations firms are all over the world and range anywhere from two people to … Continue reading

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Chapter 5 Notes

Public Relations Writing and Media Techniques by Dennis L. Wilcox Chapter 5 Notes The backbone of almost every publicity plan is a press release. However, a study showed that between 55 and 97 percent of news releases never get used … Continue reading

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Super Bowl Ads 2010 T.O.W 5

I will be honest, most of the time I only watch the Super Bowl for the ads. This year was no different.  The one advertisement  that stood out the most to me and that I really enjoyed  was the google ad. … Continue reading

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