Monthly Archives: March 2010

T.O.W. 11

For Immediate Release: The Hobson & Holtz Report – Podcast #536: March 22, 2010 I listened to The Hobson & Holtz Report which was from Monday, March 22. During the podcast the two men discussed a corporate communicators event/ convention … Continue reading

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T.O.W 11

Infographics Infographics are computer generated artworks that attractively display simple tables and charts. A infograph could be useful and helpful to story for my client by presenting normally boring information in an attractive way that people will read simply because of how it’s … Continue reading

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T.O.W 10

An Interview with Martin Waxman I found that the interview was very helpful and very interesting to get to hear someone who is very deep within PR and get to see what his thoughts were. I really liked his three … Continue reading

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Chapter 8 Notes

Public Relations Strategies and Tactics by: Dennis L. Wilcox and Glen T. Cameron Chapter 8 The fourth step of the public relations process is evaluation. Evaluation is the measurement of results against established objectives set during the planning process. It’s … Continue reading

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Chapter 7 Notes

Public Relations Strategies and Tactics by: Dennis L. Wilcox and Glen T. Cameron Chapter 7 Communication is the third step in the public relations process. To be an effective communicator, a person must have basic knowledge of: what constitutes communication … Continue reading

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Chapter 8 Notes

Public Relations Writing and Media Techniques by: Dennis L. Wilcox Chapter 8 Photographs and graphics are very important parts to news releases and feature stories. They add interest and variety and can explain things better than just words. A common … Continue reading

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Chapter Notes 7

Public Relations Writing and Media Techniques by Dennis L.Wilcox Chapter 7 Notes Feature stories provide more information to the consumer, give background and context about organizations, provide behind-the-scenes perspective, give a human dimension to situations and events, and generate publicity … Continue reading

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