Chapter 11 Issues Management

Issues Management:

  • Issues Management is “a corporate process that helps organizations identify challenges in the business environment—both internal and external—before they become crises and mobilizes corporate resources to help protect the company from the harm to reputation, operations, and financial condition that the issue may provoke..”
  • The book said “every company’s issues management structure should align with its business operations, marketplace realities, and leadership styles.”
  • There are several elements that make up an issue management structure which are: governance, issues management team, issues resource team, and topic-specific task forces.
  • Magnitude and likelihood are two ways in which to prioritize issues.
This entry was posted in COMM 4363 Reading Notes. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s